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Light Up The Sky | Pride at Work Canada Virtual Event Branding
Light Up The Sky is a creative design and marketing agency that helps clients bring bright ideas to life with intimate design experiences.
design, marketing, illustration, Toronto, Light Up the Sky
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Pride at Work Canada Virtual Event Branding

Pride at Work Canada ProPride Queering the Future of Work Pride at Work Canada ProPride Inclusion in Skill Trades
Category
Branding, Design
Tags
Branding, Design, Event, LGBTQ2S, Light Up The Sky, Pride at Work Canada, Suzy Malik
About This Project
One of my favourite long-time clients is Pride at Work Canada (PAWC). They’re great people doing great work, and it is always a pleasure to support what they do.

 

Previously, PAWC established a brand anchored in event pictures and gradients, but when they had to pivot their in-person events to virtual events, they came to me to help them quickly reinvent a visual approach that was young and fresh, but that didn’t move too far away from their established brand. We used eye-catching graphics and fun 3-dimensional shapes to help bring to life the abstract notion of virtual events and give a futuristic feeling.